This Is Color Theory: GREEN

There has been a lot of attention migrating toward color in general, whether it's society re-examining race or artists focusing on color for their pieces. The idea of color theory itself has been ignored or even unknown to most. In this campaign, my goal is to educate as many people as possible on what color theory truly is. Instead of supplying a definition, I will be providing examples of how color theory plays a pivotal role in all of our lives.

Storm Green

Storm Green

Often we associate the color green with nature and all things natural. Hues vary in everyday life from the pale matcha green tea to the deep mint green lights on the road. However, greens psychological properties are much more than that. Green is used in homes to open up spaces and to create serene vibes. Given this hue is a combination of yellow and blue it houses properties of them both; in simple terms, it's relaxing and enlightening. It's also the universal safe color which is the reason why first-aid kits in other countries are green. Often in cartoons green is even the color of sickness, but in our walking lives, it's a symbol of health. Also the color is popular for illustrating one of the seven evils of envy. The Hulk. Poison Ivy. All of its negative properties stem from imagination, but why do we associate the color green with positivity in our walking lives and not in our imaginative states? Better yet why do we accept this perspective as true? 

My reasoning for introducing Storm as the color strip of choice is that it's depth, in my opinion represents green in it's full form. A lot of yellow, a lot of blue and a lot of feels. In the coming weeks I will explore topics of music, fine art and fashion in terms of green. Stay hue'd.

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